Business Basics Lenka Davis Business Basics Lenka Davis

Inspiration and Gratitude

It is going to be a busy year for startup founders so take a moment to recharge and refresh and help your team do the same. Remind them how important they are to the work that has been done. To find some inspiration we have gathered some thoughts in our blog. - Importance of Inspiration and Gratitude into your Business.

Read More
Business Basics Robin Anderson Business Basics Robin Anderson

Social Media

This blog is designed to guide you through the process of creating a strong social media presence from scratch. success on social media is not solely measured by the number of followers or likes you accumulate. It is about forging authentic connections, fostering engagement, and delivering value to your audience.

Read More
Business Basics Robin Anderson Business Basics Robin Anderson

Pre-Launch Marketing Plan

Pre-launch marketing is the marketing you do before your new product (or service) becomes officially available. It helps you create awareness of your product, build some anticipation and buzz around your upcoming launch and generate valuable leads.

Read More
Business Basics Robin Anderson Business Basics Robin Anderson

Evergreen Content

The job of creating original content on a regular basis is demanding. It can be challenging to generate ideas that capture the attention of new visitors and also maintains the interest of your existing audience. Rather than creating one and done, then letting it expire, consider updating the content, adding new insights, then running it again.

Read More
Business Basics Robin Anderson Business Basics Robin Anderson

Boundaries

Setting boundaries is about knowing your value, your priorities, your goals. As an employee, you are essentially selling your time and effort to employers. And employers purchase your labor with pay.

Read More
Business Basics Robin Anderson Business Basics Robin Anderson

Business Reputation

Having a good reputation is good for business. Don’t take it for granted that it will just happen. Be purposeful and make it happen, then ensure it continues through everything you do for your company, employees, and customers, everyday.

Read More
Business Basics Robin Anderson Business Basics Robin Anderson

Gratitude

Building gratitude into your business isn’t just for your customers, it’s also for your employees through recognition and rewards, demonstrating your appreciation for the extra effort. Doing so builds happiness and empowerment. The best part of this is the extension of goodwill a business receives from employees - sharing their positive experiences with others.

Read More
Business Basics Lenka Davis Business Basics Lenka Davis

Company Values

Patagonia announced that they were going purpose instead of going public. Harvard Business Review wrote an article that now is a good time to review your company values. If you are a startup founder you will be inspired by Yvon Chouinard, Patagonia outdoor company’s founder.

Read More
Business Basics Robin Anderson Business Basics Robin Anderson

Pre-Launch Marketing Plan

Pre-launch marketing is the marketing you do before your new product (or service) becomes officially available. It helps you create awareness of your product, build some anticipation and buzz around your upcoming launch and generate valuable leads.

Read More