Blog
Lifting Startups
Topics
- #AImarketing 1
- #contentmaintenance 1
- #contentmarketing 2
- #earlystagestartup 1
- #earlystagestartupmarketing 7
- #flytosoar 11
- #leadgeneration 1
- #marketingcampaigns 1
- #personas 1
- #startupmarketing 6
- #traditionalmarketing 1
- Founder Institute 15
- Google Analytics 1
- Google My Business 1
- KPIs 2
- MVP 5
- Patagonia 1
- SMART goals 1
- Startup Grind 1
- Steve Blank 1
- acquisition costs 1
- agile 3
- agile story map 3
- agile derivatives 2
- agile history 1
- agile methodology 7
- agile project management 8
- agile terminology 3
- agile vs kanban 2
- agile vs scrum 4
- agile vs waterfall 1
- blogging benefits 1
- blogging for startups 2
- boundaries 1
- brand strategy 1
- business reputation 1
- communications 1
- communications assets 1
- community 1
- content marketing 1
- conversation rate 1
- customer characteristics 1
- customer connection 2
- customer experience 2
- customer insights 1
- customer insights data 1
- customer journey 1
- customer marketing 3
- customer problem 2
- customer relationships 1
Traditional Marketing
Traditional marketing is one of the oldest forms of marketing, and over time, has been proven to be very effective. It allows you to cut through the noise of social media and reach a much wider audience locally, and create memorable experiences.
Content Maintenance
Regularly monitor and maintain your content. It is your #1 selling tool.
Crisis Communications
The purpose of a Crisis Communications plan is to prepare a business with how to respond when an emergency arises, enabling them to respond quickly and effectively.
Introduction to Marketing Campaigns
One of the biggest factors to success of your marketing campaign will be the resources that are available to you for setting up the campaign, managing the campaign in process, and measuring the campaign during and at the end. Market automation systems are a great way to automate much of this process, particularly if you have minimal staff.
Top 5 Ways to Start Marketing
Have a product - need to market? Here are the Top 5 things to do to get started.
Have more than one persona?
Reaching a diverse customer base with multiple personas requires a strategic approach to content creation and delivery. Understand your personas, segment your audience, and personalize your content, to effectively engage each segment of your audience and drive better results for your business.
Lead Generation Campaign
Lead generation campaigns are an essential way to grow your business. The benefits include increased revenue opportunities, the most cost-effective way to gain customers, enhance your brand and potential for long-term growth.